Business animations can benefit your brand

Author: Jacqui Vear
10th December 2019

The lowdown on our work with animations for business

 

Bring your communications to life using bespoke business animations to make your brand messages move! They’re memorable, distinctive and quickly communicate lots of information. There are many different types of animations for business that you could benefit from, here’s the lowdown on our offer:

Explainer animations for business

These are short business animations that explain a companies brand, service or product. Explainer animations can combine video footage, sound and graphics; they are often shared on websites and YouTube.

Social media animations

These short catchy animated videos and animated GIFs are uploaded to social media platforms and shared in email marketing campaigns. Social media animations for business can be great for increasing your following or engagement on social platforms.   

Motion graphics

Motion graphics combine vector graphics, typography and icons. They add motion and personality to your brand when applied to logos, website content and corporate videos. Using motion graphics on business animations can add personality to your brand.

The animation process

 

Our work on business animation projects begins with understanding your objectives including, who you want to connect with, what message you want your audience to be left with and how long the animation should be.

 

Working with your drafted text and brand style, our animation design team will create visual concepts. Once you’ve chosen a style, the idea will be developed into a draft storyboard. Once the storyboard is approved, production begins and we bring your animation to life!

 

Let us know the animated message that you’re looking to share! Here’s more information about our other Creative Services.

10 benefits of animations for business

 

  1. Using an animation on your website will support your SEO rankings
  2. They’ll keep visitors on your website for longer too
  3. Shared on social platforms, they can connect you to the masses, particularly if you give them a boost through targeted advertising
  4. Offline, they’ll help you avoid a ‘death by PowerPoint’ presentation
  5. When you’re exhibiting at events, they can start a conversation
  6. They make any pitch personal, the art of engaging people is all about story telling
  7. Business animations can simplify the seemingly complex
  8. They can epitomise your brand style and personality
  9. The messages and length of animations can easily be adapted for social media platforms and presentations
  10. They’re generally more timeless than video, and the longer you use them, the greater the ROI

 

Get in touch and let us know the moving message that you’re looking to share!

Enquire about business animations

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