Illustrated calendar using our graphic design services

Author: Daniel Cook
18th October 2019

Design and print of an illustrated calendar

 Dan from our Creative Studio completed a unique marketing project, an illustrated calendar design for our client, Lincs Rural Housing Association who have used our graphic design services for over 10 years. Inspiration for the brief came from Lincs Rural tenant Hannah, who loves gardening. The concept was a great fit with the rural context of the organisation. The designed calendar was to feature Hannah, in hand drawn illustrations of garden scenes, with gardening tips relevant to each month.

Concept development

The calendar design came to life with hand drawn sketches developed on a drawing tablet in Adobe Photoshop. A sketched layout for one of the months was shared with our client, to confirm they were happy with the illustration style. After a few tweaks to the illustrated version of Hannah, we created sketches for each month.

Digital illustration and colouring

The illustrated sketches were incorporated into Adobe Illustrator at 50% opacity, ensuring that the digital versions were as close to the original sketches as possible. Our illustrator used digital brushes and colour palettes for results that were professional and in vibrant CMYK colours, whilst retaining the authenticity of a hand-drawn design. Once final proofs were approved by Lincs Rural, we created high resolution, print-ready PDF files.

Printing the illustrated calendar

We worked with our client on a print specification that would best reflect the design. An uncoated, recycled card was chosen to bring a ‘work of art’ feel to the calendar. We suggested binding the calendar with a yellow wire for a vibrant first impression that complements the sunflower image on the cover.

 

The project has successfully evolved into a high impact, practical marketing resource for Lincs Rural. Illustration from our graphic design services can certainly make your messages stand out, bringing a unique feel to your brand. Have a look at our Creative Services page to see what our graphic design team are capable of!

 

Statistics tell us that on average, people look at their own calendar 12 times a day. This is basis for a great return on investment!  If you’d like us to design a calendar for year-round visibility of your messages, we have a solution for every brief and budget. Beyond bespoke calendar design and print, we have an extensive range of calendars that can be personalised with your details.

 

In short, calendar marketing are cost-effective and there’s a space close to your customers that, with our help, could have your name on it! If you require any illustration or graphic design services, talk to us.

Enquire about our graphic design services in lincolnshire

Recommended for you

Graphic design services in Lincolnshire & beyond

Graphic design services in Lincolnshire & beyond

Author: Daniel Cook 6th August 2020Here at Systematic we offer our graphic design services in Lincolnshire and for clients around the whole of the UK. Our passionate graphic designers are natural creative thinkers and this is shown through the variety of brands that they support everyday. From designing to strict brand guidelines; to creating well thought out ideas that help businesses achieve marketing success. Our designers have helped many Lincolnshire based businesses and beyond to improve...

The right way to use stock imagery

The right way to use stock imagery

Author: Jacqui Vear30th July 2020You know the power of visual marketing, the premise that ‘a picture paints a thousand words’. Libraries of stock imagery consisting of photographs, illustrations and even videos can be a go-to source for visual content. There’s a huge range of images that can be accessed under different licences, through a growing number of online stock photo agencies, including Adobe Stock, iStock, Getty Images, Shutterstock and more. Yet is this an acceptable marketing...

Digital design

Digital design

Author: Daniel Cook 15th April 2020  Digital design is a service that refers to visuals that are designed and produced for viewing on a wide range of screen types. Digital design combines graphic design skills with digital technology to create numerous types of digital marketing products. This can range from email campaigns to 2D animations for social media, websites or presentations.   In simple terms any design that has physically been printed is graphic design, and design that...

Follow us

systematic facebooksystematic twittersystematic instagramsystematic linkedin

© Systematic Print Management Ltd   Registered in the UK No 03890167   VAT No GB 129 7181 53   Terms & Conditions   Privacy Policy   Cookies Policy